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It isn't the chat app, it's the perpetual access to the contacts list on the phones of all its users that is worth billions.
by woadwarrior01 7y ago
It isn't the chat app, it's the perpetual access to the contacts list on the phones of all its users that is worth billions.
- coss 7y agoTo do what though?
- youeseh 7y agoOne possibility would be to build a more accurate social graph. So, let's say you have 500 friends on Facebook, but only 50 of those are people you speak to on a regular basis. This helps Facebook better understand your preferences based on your online interactions and the people who you associate with on a regular basis. You are the average of the 5 people who you spend the most time with, or something. This hopefully means that they'll be able to show you better ads.
- Torwald 7y agoto drive down advertising costs.
- thelittleone 7y agoIs it not also true that Whatsapp is (was) a competitor to FB? I mean, if I wanted to get rid of FB, the only other place I know I can reach the majority of my contacts is WhatsApp. Now since they own both I have no non-FB alternative.
- woadwarrior01 7y agoPeople who aren't on your contacts list probably aren't your friends. :)