It definitely was aimed at architects (among others) when it came out in 2000. I had just started architecture college then, we did everything on paper, I only

It definitely was aimed at architects (among others) when it came out in 2000. I had just started architecture college then, we did everything on paper, I only learned Autocad during my 1st summer job. 'Computers' were more the realm of architectural technicians back then, I didnt know any architects who could use any 3d modelling software at all. Architects were generally quite computer illiterate, Sketchup was a program simple enough for a computer illiterate person to begin using. Also quote from wikipedia about its intended purpose. " SketchUp debuted in August 2000 as a general-purpose 3D content creation tool and was envisioned as a software program "that would allow design professionals to draw the way they want by emulating the feel and freedom of working with pen and paper in a simple and elegant interface, that would be fun to use and easy to learn and that would be used by designers to play with their designs in a way that is not possible with traditional design software. It also has user friendly buttons to make it easier to use." "