2 ms·

Sure, but wouldn't it be better if you could make that proposition from your own presentation without having to refer to other services? If PHPFog is the Herok

by gexla 16y ago

Sure, but wouldn't it be better if you could make that proposition from your own presentation without having to refer to other services? If PHPFog is the Heroku of PHP, then what was Heroku the Heroku of? ;)

aresant 16y ago
You do realize that "The Heroku Of PHP" is not a line from PHPFog right? It's how TechCrunch is explaining what the site is. http://www.phpfog.com/ http://www.phpfog.com/
- gexla 16y ago
  Actually, it's right on their pricing page. Maybe they didn't think of the line themselves, but it's on their site and not as a quote. PHP Fog is like Heroku for PHP. But better. We will provide simple one-click installations of some of the most popular PHP applications out there. ETA: However, I do agree that "like Heroku for PHP" is a big difference from "is Heroku for PHP." My mistake.
  - robryan 16y ago
    It's a good way of explaining it to people as many more have heard of Heroku. It's not like their directly competing so I can't see a negative side.
StavrosK 16y ago
It's the equivalent of defining a term. You could offer a synonym, or you could circumlocute.
netcan 16y ago
Analogies carry a lot of meaning, often subtle and hard to get across in a paragraph, let alone a line. Who else would you explain it? PHP cloud hosting? Peoples understanding of a thing is not always very high res. Take 'evolution by natural selection'. Some people understand the mechanics, consequences and how A leads to B quite well, some don't. People assciate all sorts of things outside of the mechanics with it: 'aha moment,' 'prototypical scientific theory,' 'gradual process,' 'controversy,' 'cornerstone theory,' etc. etc. You can get at this fuzzy nebulae of meanings and associations via analogies: "Darwin of climate science," "Natural Selection of Geology," "Intelligent Design of Feminism." A lot of people don't know exactly what Heroku is, they know it's getting a lot of buzz, have heard the praise, have heard customers staunchly defending the prices, etc. They might be inclined to check out a Heroku (or for example, app engine) for their language.

by gexla 16y ago

aresant 16y ago

You do realize that "The Heroku Of PHP" is not a line from PHPFog right? It's how TechCrunch is explaining what the site is. http://www.phpfog.com/ http://www.phpfog.com/

gexla 16y ago
Actually, it's right on their pricing page. Maybe they didn't think of the line themselves, but it's on their site and not as a quote. PHP Fog is like Heroku for PHP. But better. We will provide simple one-click installations of some of the most popular PHP applications out there. ETA: However, I do agree that "like Heroku for PHP" is a big difference from "is Heroku for PHP." My mistake.
- robryan 16y ago
  It's a good way of explaining it to people as many more have heard of Heroku. It's not like their directly competing so I can't see a negative side.

StavrosK 16y ago

It's the equivalent of defining a term. You could offer a synonym, or you could circumlocute.

netcan 16y ago

Analogies carry a lot of meaning, often subtle and hard to get across in a paragraph, let alone a line. Who else would you explain it? PHP cloud hosting? Peoples understanding of a thing is not always very high res. Take 'evolution by natural selection'. Some people understand the mechanics, consequences and how A leads to B quite well, some don't. People assciate all sorts of things outside of the mechanics with it: 'aha moment,' 'prototypical scientific theory,' 'gradual process,' 'controversy,' 'cornerstone theory,' etc. etc. You can get at this fuzzy nebulae of meanings and associations via analogies: "Darwin of climate science," "Natural Selection of Geology," "Intelligent Design of Feminism." A lot of people don't know exactly what Heroku is, they know it's getting a lot of buzz, have heard the praise, have heard customers staunchly defending the prices, etc. They might be inclined to check out a Heroku (or for example, app engine) for their language.