I guess this is both a way for them to pressure themselves to finally release no matter the cost because with a thing like this I believe they could go for year

I guess this is both a way for them to pressure themselves to finally release no matter the cost because with a thing like this I believe they could go for years without considering it "ready ready". They have way less resources than other big corps when they entered the business. Also I guess this will provide many new testers to make the repro-identify-fix loop.