4 ms·
Dating makes money, Tinder is successful, so Facebook are leaving money on the table... or worse, letting someone else take the money from the table... if they
by buro9 7y ago
Dating makes money, Tinder is successful, so Facebook are leaving money on the table... or worse, letting someone else take the money from the table... if they don't do dating.
Of course, the pool of potential people you can date is "those on Facebook", so that's hilarious and compounds existing problems with echo chambers.
- jsjw7sbw 7y agoI would love a date people NOT on facebook app.
- magduf 7y agoWhat about people like me, who have a FB account but never really do anything with it? The only things I use mine for are 1) using FB Messenger (lite) to communicate with some other people who use that, and 2) selling some of my crap on FB Marketplace.
- marcusjt 7y agoIMHO it's not about Facebook directly making money from dating subscriptions, it's about getting back a chunk of the user engagement that Facebook has lost to dating apps, i.e. adding dating gives users another reason to stay in the Facebook app, helping Facebook stay relevant in their lives (and spend less time in other apps), plus of course increase session durations & other positive metrics which help company reports, and ultimately derive income by showing more ads to users, likely within the dating experience itself (eventually, if not intially).