>Whole Foods CEO on plant-based meat: good for the environment, not for health That's literally not what he said, though. The quote from the article is: >“As

>Whole Foods CEO on plant-based meat: good for the environment, not for health That's literally not what he said, though. The quote from the article is: >“As for health, I will not endorse that, and that is about as big of criticism that I will do in public.” Not endorsing something as being healthy as the CEO of a health foods chain and saying something is "not good for health" are two completely different statements. There are probably insider trading implications holding him back from making absolute promotional statements for a company that he most likely holds stock in. I agree the Beyond burgers could be "less processed", but IMHO the main health benefit from eating Beyond Meat burgers is because they're "not meat". That's the main point people seem to be missing. They're perhaps not as healthy as eating raw nuts and berries for dinner, sure. But if it's a choice between traditional beef patties and a beyond meat burger of the same size and weight, the beyond meat burger is "healthier" hands down.