The influence of popularity, or collective opinion, is something deeply evolved into us. That means it cannot be all bad, and is probably quite good, perhaps st

The influence of popularity, or collective opinion, is something deeply evolved into us. That means it cannot be all bad, and is probably quite good, perhaps strongly so. It seems related to our tendency and capability to cooperate, and that is certainly very important and valuable. So seeking to eradicate or abandon it does not seem the right basic route. Is not the real problem one of deception? It is not that we confer our opinions, but that some people, or organisations, are supplying bad information, and getting away with it. This looks more like the target to address . . .