> Remember that these users are accustomed to/desensitised to being bombarded with adverts and such, so perhaps it's not as irritating to them as it is for us.

> Remember that these users are accustomed to/desensitised to being bombarded with adverts and such, so perhaps it's not as irritating to them as it is for us. Many of us also reflexively avoid most "cloud" features, because we like control over our data. However, these features are quite convenient. Many people want them, and they would switch to other browsers that offer them aggressively if they weren't sufficiently discoverable. Sync would be a prime example for this.