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No thanks Google, I would prefer a communication platform/protocol that tech companies don't control. Last thing I want is them deciding what messages I can sen
by itg 7y ago
No thanks Google, I would prefer a communication platform/protocol that tech companies don't control. Last thing I want is them deciding what messages I can send and who can use the platform.
- vidanay 7y agoSo...paper, pencil, and postage?
- sverige 7y agoIt's as simple as retaining SMS.
- jethro_tell 7y agoUnless you are using the us post office, which messaging app isn't done by a tech company? I guess if we're still considering telecoms non tech bit regardless of designation, they are not what I would consider trust worthy either.
- toast0 7y agoRCS is a protocol that comes from the GSMA, an association of mobile telephone carriers. Google didn't develop the protocol. Based on experience with things that come from the telco world, I'm guessing it's a fairly terrible protocol. Based on the glacial pace of rollout, I'm guessing the available software to support it is maybe worse than the usual telco stuff, or anyway is harder to setup, deploy, and manage than carriers care to. But... It's still a standard that google needs to support as the OS for handsets, because carriers who went through the trouble to run RCS aren't going to want to sell phones that don't support it, and Google can't make the on device platform SMS libraries work right for RCS delivered messages unless they supply the client. But, in house, they need to test against a server, and they've got what 7 messaging platforms? So it's not too hard to write a toy server, but somehow it escapes to real carriers and boom, now we have Google actively pushing this. Google certainly gets benefits by being a platform provider of RCS, but I don't see it as coming from a nefarious place. Benefits include whatever tracking etc, but probably they also get free messaging to connected carrier customers and a piece of commercial messaging. There's still a ton of value in commercial messaging, and being able to observe it provides competitive intelligence -- auth code sends are strongly related to user counts and can be cross referenced with app install data from android devices with Google services.