We're talking about monetised, profitable, video content aimed at children. These other companies can manage it. YouTube can't, but importantly YouTube wants

We're talking about monetised, profitable, video content aimed at children. These other companies can manage it. YouTube can't, but importantly YouTube wants it both ways - they want to include content that targets children without providing any of the protection that parents expect. And that expectation isn't unreasonable. We don't want parents who helicopter every waking hour of their children's lives, we want to give parents some freedoms to allow their children to explore and grow.