This is what I find so interesting about Amazon going into the ads business. (Bias note: I am employed by Amazon, but not involved in ads.) Google make a lot

This is what I find so interesting about Amazon going into the ads business. (Bias note: I am employed by Amazon, but not involved in ads.) Google make a lot of their money from online advertising. But they have a reputation of not giving a shit about their customers, giving canned responses, etc. Amazon, criticize it as you will, has a reputation for good customer service (I literally give "Customer Obsession" training to new hires). What happens if enough Google ads customers get fed up and try out the competitor? 20 years ago, Google found a hose that money pours out of called "online advertising". All they do now is improve that hose and desperately search for another one. If someone comes along and siphons out a fraction, it could actually hit them hard. "If", of course. We'll see.