They probably wanted to remove every single thing from the card that was superfluous - leaving the name, chip, magstripe, Apple's logo along with the bank and n

They probably wanted to remove every single thing from the card that was superfluous - leaving the name, chip, magstripe, Apple's logo along with the bank and network logo (GS and MC). Particularly, no numbers, signature, bank contact info, or NFC. And yes, they get away with this by pushing wireless payment, number/CVV, and contact onto the phone.