Engineering Pride (and exercise for future employment). While this might sound condescending but hear me out: - if you keep doing the same thing like everybod

Engineering Pride (and exercise for future employment). While this might sound condescending but hear me out: - if you keep doing the same thing like everybody else out there, gluing APIs from cloud-vendor, you won't stand out. - if you're a company of _that_ size (Uber, Gojek), you gotta do something big because the name/brand is associated with "Engineering" excellence - if you're a leader (or in management), would you tell your employee to "suck it up" and do the boring stuff like everybody else? or would you empower them to do more? hype them up? this is a strategy for keeping them happy too. I don't begrudge that. That's how companies evolve: they start small and scrappy, they grow very fast, and they're at the level where "doing simple stuff" won't get you promotion or you won't have something cool to show during the interview for your next job. It's work dynamic.