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Your beautiful drive through Colorado requires quite a bit of maintenance and financial support. Somebody has to pay for that. With Brave, Advertisers can pay f

Your beautiful drive through Colorado requires quite a bit of maintenance and financial support. Somebody has to pay for that. With Brave, Advertisers can pay for it (without getting hold of your data) by way of users. Alternatively, you may choose to "fund the roads" yourself by depositing your own tokens into Brave's wallet—that too is possible. Brave aims to sustain the roads that grant you access to that scenery. For some users, they are able to pay a bit out of pocket (depositing their own tokens). For others, they can take advantage of a private advertising system that finds relevant ads, while paying the user 70%. This allows users to passively support the roads, if you will. Unlike billboards down the side of the highway (which, I agree, aren't pleasant to see), only the users who wish to see ads are shown ads. And they always determine how many are shown (which is not the case with billboards). Brave Ads are tuned over time, too. As a user engages the app, the ads will become more and more relevant (unlike billboards). All that said, the default experience is (and will remain) an ad-free experience. To your Krebs citation, he is absolutely correct. Give your data to somebody, and it's likely they'll lose it, leak it, or sell it. That's why Brave avoids your data as best we can. Brave Ads takes place _on your machine_, where your data naturally lives. You don't entrust us or anybody else with it. I hope this helps!

throwaway13000 7y ago
>>Your beautiful drive through Colorado requires quite a bit of maintenance and financial support. Somebody has to pay for that. With Brave, Advertisers can pay for it (without getting hold of your data) by way of users. Alternatively, you may choose to "fund the roads" yourself by depositing your own tokens into Brave's wallet—that too is possible. Well, a lot of internet was built by people who want to share for sharing sake. Then companies figured there was money and so they started lining up those highways. Now, people do not have a decent way of knowing which highways have no ads. The equivalent is that people do not have a search engine which will send me only to sites which have no ads. Google has been spammed to death for every imaginable keyword. Every recommendation engine only shows based on eye balls. If all these ad supported publishers die, we would have a much better internet where we can read genuine content, not some marketing based stuff. Hint: Look at the non ad supported Hacker news!
- zucker42 7y ago
  The people who built the internet for sharing sake are still there, and still ad free.
aflag 7y ago
How's that better than just installing adblock?
- BrendanEich 7y ago
  Define “adblock” please. I hope you mean something good like uBlock Origin and not bigger share extensions that take fees from Google and others to whitelist ads.
  - aflag 7y ago
    Yes, a proper adblocker. Why would someone who's savvy enough to know about and use Brave not just install an adblocker?
    - BrendanEich 7y ago
      We have nearly 7M users, we get people who are fooled by the "adblock" word in extension stores.
vesche 7y ago
You are supremely lost. If you carry the analogy, you're saying the billboards destroying my view through Colorado are somehow paying for my roads. Well, actually taxes pay for my roads. And no, viewing ad's on Brave does not somehow make my internet better or faster. It just clutters the experience. The only thing that will opt into this crap are the selenium bots I write to farm some Brave cash or whatever you're calling it, until I realize that the AWS fees are more than the Brave cash I'm getting and shut them off for good.
- zucker42 7y ago
  > If you carry the analogy, you're saying the billboards destroying my view through Colorado are somehow paying for my roads. Well, actually taxes pay for my roads. You are entirely misinterpreting the Brave engineer's good faith argument. The argument wasn't that billboards somehow pay for roads. You introduced that analogy, and the reply showed where your anology falls apart. The argument was that unlike roads, most websites aren't funded by taxes and won't be for the foreseeable future. The engineer also points out some ways Brave ads are different from billboards: they are opt-in, they are personalized, they give you useful tokens for your attention, etc. It's impossible to ignore that every major browser is subsidized by either user tracking or OS sales. Even the privacy focused Firefox, which I use and love, is funded almost completely by Google ads. And lastly, one great thing about Brave is it's completely (besides maybe Widevine, which isn't their fault) FOSS, so you are free to fork it and remove the Brave ads functionality. In fact it's probably not even hard to write a script to do it automatically. But no one has successfully funded large scale browser development while being FOSS and not relying on ads. Also, I know people who would opt-in, though I wouldn't myself.
  - vesche 7y ago
    Let's break down what the the rep from Brave said... I don't think I misinterpreted anything. > Your beautiful drive through Colorado requires quite a bit of maintenance and financial support. Roads cost money. > Somebody has to pay for that. Someone has to pay for the roads. > With Brave, Advertisers can pay for it (without getting hold of your data) by way of users. ... Brave aims to sustain the roads that grant you access to that scenery. Ad's (billboards) can pay for a great browser experience (the roads)... So, therefore I said: Billboards don't pay for roads, taxes do. I get that the analogy isn't 1:1. However, stating that is an easy way to demonstrate that Brave doesn't have a market. Just like I don't need billboards to pay for my roads, I don't need ad's to pay for my browser experience. Firefox is open-source, and adblock exists. Come off it.

throwaway13000 7y ago

>>Your beautiful drive through Colorado requires quite a bit of maintenance and financial support. Somebody has to pay for that. With Brave, Advertisers can pay for it (without getting hold of your data) by way of users. Alternatively, you may choose to "fund the roads" yourself by depositing your own tokens into Brave's wallet—that too is possible. Well, a lot of internet was built by people who want to share for sharing sake. Then companies figured there was money and so they started lining up those highways. Now, people do not have a decent way of knowing which highways have no ads. The equivalent is that people do not have a search engine which will send me only to sites which have no ads. Google has been spammed to death for every imaginable keyword. Every recommendation engine only shows based on eye balls. If all these ad supported publishers die, we would have a much better internet where we can read genuine content, not some marketing based stuff. Hint: Look at the non ad supported Hacker news!

zucker42 7y ago
The people who built the internet for sharing sake are still there, and still ad free.

aflag 7y ago

How's that better than just installing adblock?

BrendanEich 7y ago
Define “adblock” please. I hope you mean something good like uBlock Origin and not bigger share extensions that take fees from Google and others to whitelist ads.
- aflag 7y ago
  Yes, a proper adblocker. Why would someone who's savvy enough to know about and use Brave not just install an adblocker?
  - BrendanEich 7y ago
    We have nearly 7M users, we get people who are fooled by the "adblock" word in extension stores.

vesche 7y ago

You are supremely lost. If you carry the analogy, you're saying the billboards destroying my view through Colorado are somehow paying for my roads. Well, actually taxes pay for my roads. And no, viewing ad's on Brave does not somehow make my internet better or faster. It just clutters the experience. The only thing that will opt into this crap are the selenium bots I write to farm some Brave cash or whatever you're calling it, until I realize that the AWS fees are more than the Brave cash I'm getting and shut them off for good.

zucker42 7y ago
> If you carry the analogy, you're saying the billboards destroying my view through Colorado are somehow paying for my roads. Well, actually taxes pay for my roads. You are entirely misinterpreting the Brave engineer's good faith argument. The argument wasn't that billboards somehow pay for roads. You introduced that analogy, and the reply showed where your anology falls apart. The argument was that unlike roads, most websites aren't funded by taxes and won't be for the foreseeable future. The engineer also points out some ways Brave ads are different from billboards: they are opt-in, they are personalized, they give you useful tokens for your attention, etc. It's impossible to ignore that every major browser is subsidized by either user tracking or OS sales. Even the privacy focused Firefox, which I use and love, is funded almost completely by Google ads. And lastly, one great thing about Brave is it's completely (besides maybe Widevine, which isn't their fault) FOSS, so you are free to fork it and remove the Brave ads functionality. In fact it's probably not even hard to write a script to do it automatically. But no one has successfully funded large scale browser development while being FOSS and not relying on ads. Also, I know people who would opt-in, though I wouldn't myself.
- vesche 7y ago
  Let's break down what the the rep from Brave said... I don't think I misinterpreted anything. > Your beautiful drive through Colorado requires quite a bit of maintenance and financial support. Roads cost money. > Somebody has to pay for that. Someone has to pay for the roads. > With Brave, Advertisers can pay for it (without getting hold of your data) by way of users. ... Brave aims to sustain the roads that grant you access to that scenery. Ad's (billboards) can pay for a great browser experience (the roads)... So, therefore I said: Billboards don't pay for roads, taxes do. I get that the analogy isn't 1:1. However, stating that is an easy way to demonstrate that Brave doesn't have a market. Just like I don't need billboards to pay for my roads, I don't need ad's to pay for my browser experience. Firefox is open-source, and adblock exists. Come off it.