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We'll see how long that lasts once the VC money runs out. Blocking ads and displaying your own certainly is an "ad replacement" model though, and websites that
by dymk 7y ago
We'll see how long that lasts once the VC money runs out.
Blocking ads and displaying your own certainly is an "ad replacement" model though, and websites that don't want to participate have no choice.
- jonathansampson 7y agoAds are being blocked, already, on hundreds of millions of devices. Brave users are usually former users of ad-blocking extensions in Chrome and Firefox. As such, these users were beyond the advertising system, far out of reach of Advertisers or Publishers. Brave changes this. Brave brings security and privacy minded folks back into the system by offering a better deal for all parties. Users get paid without giving up data, Advertisers get better value for their spend. And Publishers don't have to weigh their sites down with third-party scripts to monetize content.
- BrendanEich 7y agoWe're not doing ad replacement. We will not without publisher as partner. Anyone saying otherwise is repeating a falsehood.