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Lululemon has a weak presence in many parts of the EU and we still have people wear gym clothes in their normal lives...
by arcturus17 7y ago
Lululemon has a weak presence in many parts of the EU and we still have people wear gym clothes in their normal lives...
- carlob 7y agoPeople wearing gym clothes in their normal lives in Europe? Really not as much as in the US.
- dragandj 7y agoAnd what exactly “gym clothes” is? Shorts and a sleeveles shirt? People wear that 50 years ago outside gym. Or someone branded their particular contemporary design as “gym clothes” and pushes that? In my gym, people wear different kinds of shorts and t-shirts, mostly by nike, adidas etc, and they wear similar stuff outside. I wasn’t even aware that there is such fashion movement as “gym casual” that is distinct from “sport casual”, and I thought I was fairly fashion aware (for a guy). But i guess that Europe is now behind the trend in this matter...
- hylaride 7y agoI think you're wrong. Walk through working class neighbourhoods in Europe; Adidas track suits are the uniform for the un/under-employed.
- arcturus17 7y agoSeen hundreds of girls wearing the style in the streets of Madrid and London. Granted London has ONE Lululemon store AFAIK, but it has hundreds of other brands doing the same thing too, so I doubt they set the trend.
- fnord123 7y agoAthleisure was born in Europe in the 80s (shell suits). But lululemon has like 5 shops in total in the continent (Amsterdam, Paris, Zurich, Frankfurt, Berlin).
- aembleton 7y agoIt has one in Manchester so I imagine it has many more cities than that.