Of course, we do still have a metro area of ~1.4 million with a large proportion of immigrants both from abroad and within Canada. We're quite cosmopolitan. W

Of course, we do still have a metro area of ~1.4 million with a large proportion of immigrants both from abroad and within Canada. We're quite cosmopolitan. We've had quite a few restaurants on all the relevant awards lists for restaurants. Beyond Burgers sell great, every A&W here was fairly full when they came out. It just hasn't really caught on at price-points higher than fast food. Vegetable forward restaurants are a thing, but I have it on good authority that they still sell a pretty large volume of meat and fish.