Right, because when Johnny B. Small business owner realises the google service he relies on for <Insert almost any task you can imagine> is cancelled, he's not

Right, because when Johnny B. Small business owner realises the google service he relies on for <Insert almost any task you can imagine> is cancelled, he's not thinking "oh great now i have to find/learn/migrate data using a new service", he's thinking "Oh well at least google's bottom line will look a little better".