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I'm talking about the economics of powering cars with renewable energy rather than oil: http://ieefa.org/bnp-paribas-oil-losing-the-economic-battle-with-renewab
by omarforgotpwd 7y ago
I'm talking about the economics of powering cars with renewable energy rather than oil:
http://ieefa.org/bnp-paribas-oil-losing-the-economic-battle-with-renewables-evs/ http://ieefa.org/bnp-paribas-oil-losing-the-economic-battle-...
Whether the panels themselves are a commodity doesn't matter -- it may actually be advantageous by lowering the capital cost required for installation. The user wants to buy the whole experience -- the panels, with a home battery to store and serve as a backup maybe, and a car all controlled through one app.
Right now you can go on Tesla.com and in five minutes you can order a Tesla for lease at $399 / month and rent a solar system for your roof at $50 a month to fuel the car. You're completely off the grid, prepared for the apocalypse, and no polluting the air. That's very compelling.
- xkjkls 7y agoI'm talking about the economics and moat that Tesla has itself, with which the fact that the panels are a commodity matter a great deal. This makes Tesla a servicing/financing company, and why do they have a systematic advantage at that over competition? That doesn't seem like a high margin business that is going to justify Tesla's lofty valuation (especially when their solar installations have gone down close to ~90% since the acquisition of SolarCity, and their competitors now have greater market share than they do).
- omarforgotpwd 7y agoOne advantage they have is that they try and pre-assemble systems into fixed 4 kw systems that are easier to put together on site Another advantage they have is a very simple online ordering system -- try getting a quote for solar somewhere else vs ordering on Tesla.com another advantage they have is asthetics and also integration with the same app you use to control your car
- xkjkls 7y ago> Another advantage they have is a very simple online ordering system -- try getting a quote for solar somewhere else vs ordering on Tesla.com Is this really a long term advantage? One, producing a website to have simple online ordering is not a problem for any company on this sort of scale, and two, how big an advantage is this? This isn't a sort of purchase on a whim like a new book on Amazon, these are long term planning decisions for a given family. They're going to do the math and figure out what might actually be best for their electricity usage, home, and financial situation. Simple ordering isn't that huge of an advantage. > another advantage they have is asthetics Again, why is this something not easily copied? > and also integration with the same app you use to control your car Is this really that big an advantage? I don't know who is making multi-thousand dollar a year decisions based on this.