I agree with the article's premise that CA itself was not actually that consequential to the election, however I disagree with where this article goes, with a b

I agree with the article's premise that CA itself was not actually that consequential to the election, however I disagree with where this article goes, with a blanket "paid political persuasion doesn't change people's minds", that's very much out of context. If you are someone who is inclined to be a bit thoughtful about issues, but unfortunately for you your whole down has turned into a mob of "LOCK HER UP!" robots fueled by daily facebook posts to this effect, that is going to have a neutralizing effect on the potential pursuit of alternate narratives within these communities. The ready availability, if not total immersion, of completely made up propaganda on the internet made it very easy for people who leaned one way or the other to ignore other perspectives that might have made them a little less likely to show up and vote the way they did.