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Obama and Romney both had GOTV platforms that used data to target GOTV efforts (and had matching sea animal code names), so it's not a Republicans v Dem thing.
by sct202 7y ago
Obama and Romney both had GOTV platforms that used data to target GOTV efforts (and had matching sea animal code names), so it's not a Republicans v Dem thing. The CA scandal coincides with a lot of doubt about trusting large tech companies, which is why it's a big deal now.
- yters 7y agoWell, if it were a Rep v Dem thing, they obviously couldn't smack down Romney for doing something Obama was doing at the same time. So, tin foil hat speaking, hype Obama's version and ignore Romney's and then when only a Rep is doing the mining smack them down hard.
- kansface 7y ago> The CA scandal coincides with a lot of doubt about trusting large tech companies, which is why it's a big deal now. The very same institutions pushing the CA scandal are the ones who lauded the Obama campaign for its savvy use of technology. It is easier to blame large tech companies for the election than to accept any blame.
- makomk 7y agoAs far as I know, Romney's GOTV platform didn't scrape posts by people's Facebook friends without those friends' knowledge or consent in order to target their GOTV efforts, which is the part of Obama's 2012 campaign that is comparable to what Cambridge Analytica got in hot water for. Publications like the New York Times ran gushing articles about how brilliant Obama's team was for coming up with this and how marketers needed to learn from them. I think you're probably reversing cause and effect. The distrust of large tech companies is the result of people being upset about Republicans being the ones who're using them to win elections now, not the cause. (Of course, the Cambridge Analytica data in question wasn't even used by Trump's campaign, whereas the Obama campaign did use questionably scraped Facebook data, but little details like that don't matter...)