5 ms·
The ingredients are listed on the product.
by stri8ed 7y ago
The ingredients are listed on the product.
- yters 7y agoAh, exactly what I want as a consumer. Believing I'm purchasing one thing when reading the product name, and finding out it is something else entirely when reading the ingredients list (which I rarely do).
- ceejayoz 7y agoA quick Google search for "beyond meat" reveals lots of photos of their packaging. Every single one of them has large, all-caps, bright green "PLANT BASED" on the front of the package. They're not hiding anything, and anyone confused by it probably has themselves to blame. For example: https://www.amazon.com/dp/B074YGZ77H/ https://www.amazon.com/dp/B074YGZ77H/
- yters 7y agoAll meat is plant based :) I only can interpret that label because I'm now cynically familiar with the deceptive advertising practices currently used. But, to someone not used to how advertisers try to make one thing seem to be another, saying 'beyond meat' is 'plant based' does not communicate this thing is just a bunch of vegetables.
- ceejayoz 7y ago> All meat is plant based :) This is a bad-faith argument.
- yters 7y agoHow do 'beyond meat' and 'plant based' communicate 'there is absolutely no meat in this product'? They do not in the English lexicon within my head.
- ceejayoz 7y ago"Beyond Meat" is the brand name, and I suspect that's perfectly clear to people. No one buying "Land O'Lakes" butter expects to open the box and find a diorama of Minnesota inside. I also suspect people who deem beef burgers "plant-based" on a colloquial level are few and far between.
- deleted 7y ago[deleted]
- throwanem 7y agoYou're concerned enough about what you're feeding yourself to complain about what's on the label, but not concerned enough to find out what's on the label?
- untog 7y agoDo you have the same problem with almond milk? Veggie burger patties?
- yters 7y agoLess so. At least those names, though oxymorons, do contain the actual product being sold.
- untog 7y agoAlmond milk doesn't contain any more milk than Beyond Meat burgers contain meat.
- yters 7y agoYes, I'd prefer not calling it milk. But, at least 'almond' in the product name tells me its made of almonds. What does 'beyond meat' tell me? 'beyond' tells me we are going somewhere with 'meat' as our starting point and destination unknown.
- dymk 7y agoAnd in big bold all caps letters on the front is “PLANT BASED MEAT”
- yters 7y agoWhat does that even mean? Is it meat made from animals that eat plants? Is it plants that grow muscles? The one thing this does not communicate is that the contents are not meat.
- sterkekoffie 7y agoSweetmeat and coconut meat are both not animal muscle, while fish, which is animal muscle, is not meat. Distinctions like 'meat' and 'milk' (and pretty much any culinary term) take on meaning according to our conventions and dietary norms, and if plant-based meat grows to fit the same dietary niche as animal meat, people will call them the same thing.
- yters 7y agoDoubleplusgood newspeak!
- sterkekoffie 7y agoI'm not sure what parallels you're trying to suggest but they're probably not valid ones. 'Meat' being used strictly in reference to animal flesh is a relatively recent development. It's shorthand, in fact, so those truly concerned for linguistic integrity might opt to use the original term, "flesh meat."
- yters 7y agoBasically, they are using the connotations of common venacular usage of 'meat' to market something that is the opposite of the venacular 'meat'. Newspeak is all about naming one thing by its opposite, and using the connotations of the latter to hide the real meaning, like 1984's ministry of truth. So, it leaves me with the impression that this is not merely normal advertising by association, but a more agenda driven marketing move to modify people's consumption of meat by modifying language. For some reason, that leaves a bad taste in my mouth. If eating meat is really so objectively bad, why do you have to try and trick people into not eating it? The more someone has to rely on tricks and deception to achieve their goal, the less likely their goal is actually in everyone's best interest.