>used their specific influencer promo code. This is like the difference between old web advertising pay per click and new web advertising pay per impression. G

>used their specific influencer promo code. This is like the difference between old web advertising pay per click and new web advertising pay per impression. Getting someone to use a code is an order of magnitude harder to get than a click through. If you think you are going to get more than just an impression, you're delusional. And most impressions are fake.