Agreed. The area around the LCD doesn’t need to be an advertisement for all its features. My current Timex Ironman has labels for what the buttons do on the scr

Agreed. The area around the LCD doesn’t need to be an advertisement for all its features. My current Timex Ironman has labels for what the buttons do on the screen instead of around it, which means that there’s less useless writing on the face. But it still has to mention its “10 LAP TIMER” near the bottom, which is annoying.