For mobile I use https://blockerdns.com/ https://blockerdns.com/ (full disclaimer: that's my creation). It's ad blocking through DNS-over-TLS on Android 9 and a

For mobile I use https://blockerdns.com/ https://blockerdns.com/ (full disclaimer: that's my creation). It's ad blocking through DNS-over-TLS on Android 9 and above. For home I just run my own bind DNS servers internally. And then for friends and family I have them set their routers to a couple bind DNS servers (same config as my internal ones) in the cloud. For all of the above I use the same block list. It currently has about 25k entries, and is built with some data from a few of the well known public lists. But I augment that with domains I find by regularly auditing specific websites that are particularly aggressive with ads and specifically trackers. But with that said, since I've got friends, family and paying users working from that list, I do actively try to prevent the breaking of popular sites and services. For example, personally I'd outright block anything related to Facebook since I quit them years ago, but too many people still use it, so for my list I try to keep a good balance by blocking their pixel and stuff like that, while allowing the resources absolutely necessary for the site.