Part of the problem is that the rest of the world moves too slowly. They were using containers and SDN at planet scale when nobody even knew what that was. App

Part of the problem is that the rest of the world moves too slowly. They were using containers and SDN at planet scale when nobody even knew what that was. App Engine has been a PAAS product for over a decade. But everyone wanted IAAS instead because of inertia. AWS has first mover advantage. MS profits because of their existing enterprise relationships. GCP is making big moves and is growing quickly.