The goal is to be simple and easy to use. The UI should get out of your way ASAP - you're there to get things done, not to gawk at the pretty UI. As a bonus, it

The goal is to be simple and easy to use. The UI should get out of your way ASAP - you're there to get things done, not to gawk at the pretty UI. As a bonus, it's very fast and small, easy on your web browser even on old computers or slow internet connections. And it's not spying on you! That being said, I have been working on conservative improvements to make it a little bit more pleasing to the eye, without sacrificing the principles behind it. More color, for example, is not going to be added, or will be added cautiously, because color is used sparingly to attract your eye to the most common reason you would come to a page. Each element of the page should be intuitive and have purpose before it's pretty.