3 ms·

> They proposed an option for allowing ads without them being a privacy nightmare. Non-personalized ads won't be lucrative enough to fund the web. Let's stop t

> They proposed an option for allowing ads without them being a privacy nightmare. Non-personalized ads won't be lucrative enough to fund the web. Let's stop this equivocation. When people say that preventing tracking will kill advertising, they mean that it'll kill personalized advertising. When you respond to these concerns by pointing out that non-personalized advertising would still be possible, you're using this one word, "advertising", to refer to a different concept. Word games make for bad arguments.

ziddoap 7y ago
How is showing advertisements for your product not advertising? TV advertisements don't monitor every show I watch and channel I surf to, but they are still called advertisements. You don't need to sniff my metaphorical underwear to serve me advertisements, and the definition of advertisement surely doesn't depend upon harvesting user data.
- quotemstr 7y ago
  > How is showing advertisements for your product not advertising? Quoting my own post, which you either didn't read or didn't understand: when people say that preventing tracking will kill advertising, they mean that it'll kill personalized advertising. > You don't need to sniff my metaphorical underwear to serve me advertisement Without personalization, ads aren't profitable enough to fund free-to-use web services. > definition of advertisement Nobody is talking about the definition of advertisement.
  - ziddoap 7y ago
    I did read you post, thanks, and I misunderstood your statement that personalized advertising =/= advertising. >Without personalization, ads aren't profitable enough to fund free-to-use web services. I'll take a citation with that, please.
dhimes 7y ago
Non-personalized ads won't be lucrative enough to fund the web. Yes they will. They will be plenty lucrative. Banner ads work fine. Non-personalized ads funded TV and radio for decades.
jefftk 7y ago
> Non-personalized ads won't be lucrative enough to fund the web. Non-personalized ads make about half as much money: https://www.blog.google/products/ads/next-steps-transparency-choice-control/ https://www.blog.google/products/ads/next-steps-transparency... Whether this is enough to fund the web is debatable. (Disclosure: I work for Google on ads, speaking only for myself)
- ummonk 7y ago
  >Whether this is enough to fund the web is debatable. Come on man. Are you saying the web wouldn't exist if ads had just happened to be 50% as profitable?
  - jefftk 7y ago
    I'm not saying that; it's the person I'm replying to who's claiming that non-personalized ads are insufficiently lucrative.

ziddoap 7y ago

How is showing advertisements for your product not advertising? TV advertisements don't monitor every show I watch and channel I surf to, but they are still called advertisements. You don't need to sniff my metaphorical underwear to serve me advertisements, and the definition of advertisement surely doesn't depend upon harvesting user data.

quotemstr 7y ago
> How is showing advertisements for your product not advertising? Quoting my own post, which you either didn't read or didn't understand: when people say that preventing tracking will kill advertising, they mean that it'll kill personalized advertising. > You don't need to sniff my metaphorical underwear to serve me advertisement Without personalization, ads aren't profitable enough to fund free-to-use web services. > definition of advertisement Nobody is talking about the definition of advertisement.
- ziddoap 7y ago
  I did read you post, thanks, and I misunderstood your statement that personalized advertising =/= advertising. >Without personalization, ads aren't profitable enough to fund free-to-use web services. I'll take a citation with that, please.

dhimes 7y ago

Non-personalized ads won't be lucrative enough to fund the web. Yes they will. They will be plenty lucrative. Banner ads work fine. Non-personalized ads funded TV and radio for decades.

jefftk 7y ago

> Non-personalized ads won't be lucrative enough to fund the web. Non-personalized ads make about half as much money: https://www.blog.google/products/ads/next-steps-transparency-choice-control/ https://www.blog.google/products/ads/next-steps-transparency... Whether this is enough to fund the web is debatable. (Disclosure: I work for Google on ads, speaking only for myself)

ummonk 7y ago
>Whether this is enough to fund the web is debatable. Come on man. Are you saying the web wouldn't exist if ads had just happened to be 50% as profitable?
- jefftk 7y ago
  I'm not saying that; it's the person I'm replying to who's claiming that non-personalized ads are insufficiently lucrative.