In the AAA game industry a Look Dev Artist would help here. Focusing on the in-universe elements of the game (as opposed to the UI), they set goals and restrict

In the AAA game industry a Look Dev Artist would help here. Focusing on the in-universe elements of the game (as opposed to the UI), they set goals and restrictions that lead to consistent, appealing, and cheap-to-produce art styles. Queen's Wish looks ugly in a quaint way. I might buy it for that reason, as it makes me think: "Indie creators usually feel there's something about their game that'll make it sell -- it's clearly not the art style or the music in this case, so it must be the gameplay and/or the story, right?"