Lyft and Uber are public now, so they have a bit less latitude to engage in an even more aggressive price war, at least without making some painful cuts. They’r

Lyft and Uber are public now, so they have a bit less latitude to engage in an even more aggressive price war, at least without making some painful cuts. They’re already under pressure to demonstrate that they can be long term going concerns. So, I think Nomad is coming out at a perfect time. Also, it’s much cheaper to jump in and piggyback on the existing supply of drivers and riders than it was to create that market. It’s one more app to run/check, and many drivers already run two, and many riders check two. If Nomad runs super lean and they offer drivers and riders more income and cheaper rides, respectively, without singing the experience too much, I think they have a shot. In any case, I’m rooting for them, it seems like it’ll put some more power in the hands of the drivers, away from Uber.