But all of these examples require you to speculate about the motives of other people. Apple products are qualitatively different from its competitors products.

But all of these examples require you to speculate about the motives of other people. Apple products are qualitatively different from its competitors products. Whether that makes them better is a personal preference. The same can absolutely be said about wine, and expensive watches. Watches can be used to signal status, or satisfy some aesthetic tastes, but they are also some of the most beautiful examples of high-precision mechanical engineering you can find. If I was filthy rich I’d absolutely by a nice watch with an exposed tourbillon, there’s no such thing as a cheap version of that.