I think the integration of social media is a possible solution. Recommendations and likes (from Facebook) or other places are hard to artificially jack up and c

I think the integration of social media is a possible solution. Recommendations and likes (from Facebook) or other places are hard to artificially jack up and can also offer great results if it ties them to your friends. I like the direction Bing is going with this. It is the only way I can see to get large human edited results of the web. Unless Google develops highly advanced AI (which is a possibility) computer algorithms can be gamed. Humans can be gamed as well but because we are all so different I don't think there is a single approach that would fool a large segment of the population at once.