3 ms·
Way to put as crass a spin as possible on what they did.
by anonymous246 16y ago
Way to put as crass a spin as possible on what they did.
- observer1 16y agoI think you mean "accurate". I'm sitting here with a Starbucks coffee cup right now. I can tell you that I have a strong positive brand image associated with their current logo. As a customer I immediately associate the new logo with a company moving away from what they do well. I didn't even need to read the press release to see the motivation. This is bad for Starbucks, and will result in a lot of negative press. Wait and see.