To determine if this meets the target market or is just virtue signalling, it would be interesting to rub the stats together to see if there's any positive corr

To determine if this meets the target market or is just virtue signalling, it would be interesting to rub the stats together to see if there's any positive correlation. If there's any use at all, thats nice, but higher use rate strategies should have money spent on them first. For example if tumblr use or reddit use or instagram use correlated higher, which seems likely, then spend the outreach money there first to save the most people.