Well, my reply was not well thought out and I apologize. I latched onto the "free" word when instead I should have focused on the real issue that bothers me: co

Well, my reply was not well thought out and I apologize. I latched onto the "free" word when instead I should have focused on the real issue that bothers me: commoditizing the competition. E-mail was free, but you got a crap service and ads to boot, it was worth it to get a paid account. Now, for most people GMail would be fine, Google commoditized the e-mail market. They are trying the same thing with the Office market, but they are not succeeding because it's much harder to beat MS Office at its own game, as OO has found. The bottom line is that when Google enters a market you can bet that they'll make the product free (and beta of course) and then compete with the help of their web ads monopoly. I don't think that's what is best for the tech market and neither it is good for us small entrepreneurs. The last thing I want to do is put ads into my apps, but what choice will I have if Google drives the market to free-with-ads as it has done in certain cases? P.S: I'm pretty sure that you can use Google Maps for navigation, I have seen at least two people do it with Nokia keyboard phones. You could create a route and it showed where you are on that route. I think it would also be fair to call Apple a premium brand in certain niches and a value brand in others. Although as you've noticed the premium-ness from iPhone/Macbook tends to rub onto the other products in people minds and when it comes to quality.