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I don't believe there is enough evidence available to state what Google is making its decisions based on. I think its somewhat safe to assume the first major ro

I don't believe there is enough evidence available to state what Google is making its decisions based on. I think its somewhat safe to assume the first major round of demonitization (the original adpocolypse) was likely based on advertiser feedback, since the major complaints being made involved extremely inappropriate ad placement/tone for the videos they were being played on. The more recent demonitizations have appeared more and more "proactive" in protecting Google, but due to the comments being made by the CEO of youtube, and by the patterns in the demonitizations its not unreasonable to suspect there maybe other factors outside of keeping advertisers happy.

root_axis 7y ago
Perhaps, but as I already noted, every popular video that is demonetized costs YouTube a lot of money because they stream the video to millions of viewers but get no revenue to offset the costs of hosting and streaming. We all know the most important thing to every corporation, including YouTube, is to make as much money as possible, so barring some strong evidence to suggest otherwise, we need no other explanation than the obvious one: advertisers don't want to pay for ads in controversial videos.