The most obvious ideas are porn site, adult dating site, etc. The biggest challenge is figuring out the highest and best use. I think the best use is turning se

The most obvious ideas are porn site, adult dating site, etc. The biggest challenge is figuring out the highest and best use. I think the best use is turning sex.com into the authoritative site for sex questions / videos. With this approach, you can get a captivated audience and build a lasting brand. Sex is something we all want to know about, but it is still taboo to publicly talk about in the US, UK, India, etc. I notice other posts mentioning developing a porn site, or adult dating site, but those seem like low hanging, 1-off sales. By building a brand, you can generate a higher customer LTV. If the owner of sex.com can afford to pay $13 million, he should be able to afford several million to develop expert content, products, and a long term business. To give you insight in the value of creating a product company, look at Bill Phillips who acquired EAS in 1996, and solid it for $160 million in 1999. http://www.ergogenics.org/231.html http://www.ergogenics.org/231.html