>This is why charisma tends to beat substance even when the audience really ought to know better. Exactly, and this is why the Democrats keep losing elections.

>This is why charisma tends to beat substance even when the audience really ought to know better. Exactly, and this is why the Democrats keep losing elections. They just can't wrap their heads around this simple fact that you stated here. They keep thinking that if they pick candidates who can go on at length about policy, that voters will love this and not care about charisma, so they pick the most uncharismatic candidates they can find. Obama proved the DNC wrong when he "stole" the nomination from Hillary in the 2008 primaries, and showed that a candidate with a lot of charisma was what was needed to win the election.