This is pretty much how McDonalds controls its franchisees and in fact makes money. While I agree in this case "The We Company" should actually be holding the b

This is pretty much how McDonalds controls its franchisees and in fact makes money. While I agree in this case "The We Company" should actually be holding the buildings (as it's a workspace holding company), it's a good way to ensure limited liability to the company and allow the founder to exert control (not saying it's a good thing for share holders).