Modern expertise is deep and narrow; increasing the difficulty of aggregation and reconciliation of findings. Those nuanced and complex findings must then be d

Modern expertise is deep and narrow; increasing the difficulty of aggregation and reconciliation of findings. Those nuanced and complex findings must then be disseminated to a population with no attention span; meanwhile the competition is motivated to publish a dumbed-down (wrong) version faster than you in order to capitalize on sensationalism and pull in ad revenue.