I dont quite agree. While this is certainly a secondary factor, which a portfolio manager will worry about (i.e. a stock tanking due to bad press or negative ES

I dont quite agree. While this is certainly a secondary factor, which a portfolio manager will worry about (i.e. a stock tanking due to bad press or negative ESG ranking), investment committees which develop responsible investing policies are guided by guenuine principles. It’s a multi-dimensional problem and the challenge is of course that these dimensions sometimes counter each-other and result in feedback loops. The is what makes a market, however, the sheer size of large institutional (and sovereign) investment funds will, in the long run, run over marginal players in terms of impact.