Revenue numbers for early stage startups might be hard to come by. I was in an accelerator with a bunch of startups and one in particular was having a lot of t

Revenue numbers for early stage startups might be hard to come by. I was in an accelerator with a bunch of startups and one in particular was having a lot of trouble putting together a series A. And strangely, they were one of the few that had decent revenue numbers. At the suggestion of a savvy fundraiser, they took all mention of their actual revenue out of their pitch and they immediately started getting real interest. They were then able to raise the funds. It seems that actually having revenue just really dashed the pie in the sky dreams of many investors. With no revenue or profit, they were free to pretend that when the money started flowing, it would be hockey stick growth. With revenue numbers, they could crunch the numbers and see the gradual growth curve and that would scare them away.