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Apple survived into the 90s on the back of the education market, primarily with Apple 2 and 2gs systems, secondarily with Macs. IIRC it was hard to find CBM or
by epc 7y ago
Apple survived into the 90s on the back of the education market, primarily with Apple 2 and 2gs systems, secondarily with Macs. IIRC it was hard to find CBM or Atari systems to play with (you could go into a BusinessLand or ComputerLand and play with Apple 2gs or Macs or IBM PCs or Compaqs, vaguely recall Atari had some sort of distribution deal with Sears).
- vidarh 7y agoCommodore was always weak in the US, and strong in Europe, while Apple was the reverse. Growing up in Norway,the first Apple product I ever saw in person was the single Mac classic my local computer store put in a corner and neglected, while Commodore 64s, 128s and Amigas,Atari STs , Spectrums and Amstrads were all over the place. The precise set of brands that did well varied a lot by country, but Apple did poorly in most of Europe until the Mac started getting traction, and Commodore did well in most of Western Europe. Part of it was that Tramiels US price war stunt figuratively burned Commodores US dealer network to the ground, but when before that done European markets, particularly Germany did far better. Commodore was at one point one of the best known consumer brands in Germany, irrespective of category. Somewhat less so in Europe as a whole, but still a name mentioned alongside IBM etc by people who had no idea who Apple were.