Government won’t touch it directly - they’d get smashed by meat lobbyists. In Australia, the lamb industry is an aggressive advertiser. Zero chance beef lets it

Government won’t touch it directly - they’d get smashed by meat lobbyists. In Australia, the lamb industry is an aggressive advertiser. Zero chance beef lets it happen in the US. Has to come from other cost pressures. Let steak become even more of a special occasion thing because people can’t afford it all the time.