From their "How It Works" description: "Alan goes to work online, posting his HopLink in search engine ads, on his pet-training blog, and in the e-book review

From their "How It Works" description: "Alan goes to work online, posting his HopLink in search engine ads, on his pet-training blog, and in the e-book review he writes for his favorite dog-training forum." Something about the way it's worded just sounds to me like they're hinting that people should "go to work online" posting spammy 'reviews' as an excuse to post affiliate links, and otherwise post the affiliate links far and wide.