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Another way to think about this: huge potential for a competitor. It's not like Disney has a moat for creativity. Blair Witch project cost something like $100K
by cheez 7y ago
Another way to think about this: huge potential for a competitor. It's not like Disney has a moat for creativity. Blair Witch project cost something like $100K
- RcouF1uZ4gsC 7y agoCompare the number of times you or your kids have sat down in front of your TV and wanted to watch Blair Witch, vs the number of times you or your kids have wanted to watch Beauty and the Beast, Alladin, Frozen, Lion King, Star Wars, or Avengers. For me it is not even close.
- Narkov 7y agoEh? The moat is their massive back-catalogue. One hit movie will get you precisely nowhere as a competitor.
- paulcole 7y agoBlair Witch cost closer to $30k to film (and could be done for a fraction of that today) but the real costs were in the marketing/advertising blitz that made it a phenomenon. https://www.newsweek.com/blair-witch-cult-165634 https://www.newsweek.com/blair-witch-cult-165634
- gingabriska 7y agoI thought creativity doesn't matter that much for making money in media business, distribution monopoly is where money is made?
- majewsky 7y agoSure, which is why Disney is aiming for a distribution monopoly on its own content.