Yeah, I’m generally gonna choose to shop at other retailers, who charge flat prices and don’t try to optimize for net profit. Waaaait a minute... you don’t thi

Yeah, I’m generally gonna choose to shop at other retailers, who charge flat prices and don’t try to optimize for net profit. Waaaait a minute... you don’t think the wily motherfuckers could be using all their data and resources to boost revenue on the a la carte side, do you?