4 ms·
I don't have a dog in this hunt, but perhaps one problem is assuming that people know what an escape room is? I certainly don't, and if that's all it said on t
by ci5er 7y ago
I don't have a dog in this hunt, but perhaps one problem is assuming that people know what an escape room is?
I certainly don't, and if that's all it said on the door as I was walking to a restaurant, I certainly would not stop in.
Maybe the benefit of online advertising is simply making people who know what it is aware that there is one in their zip code. (Option awareness for the primed is a thing.)
- dwild 7y ago> I don't have a dog in this hunt, but perhaps one problem is assuming that people know what an escape room is? Oh yeah definitely, that's something that we will need to do in our city because the concept is too new. We just don't have too much time and money to invest in that. We were going to do that recently in a festival, but we learned too late that it wasn't going to happen in an adjacent park ^^' like it always did in the past. > Maybe the benefit of online advertising is simply making people who know what it is aware that there is one in their zip code. Yeah that what ads does in our case. We hope that word of mouth will help show more people it's fun.
- ci5er 7y agoThanks. I guess also embedded in my comment was a question: what is an escape room business? It appears to be a game? How long does it take? How much does it cost per encounter? Can one do it with friends (like lazer-tag) or is it a single-person encounter? How much space does the facility require to process how many customers per hour?