When you start reaching 1k USD it does. iPhone went from world domination to 15% global market share. According to recent numbers (posted on HN 1-2 weeks ago)

When you start reaching 1k USD it does. iPhone went from world domination to 15% global market share. According to recent numbers (posted on HN 1-2 weeks ago) 20% last gen iPhone users now have a Samsung. (Disclaimer: maybe I am misreading those stats, sounds like a too large drop to be correct)