The network-effect doesn't have much to do with it. As has been demonstrated many times in the history of technology, the masses do not care about "technical su

The network-effect doesn't have much to do with it. As has been demonstrated many times in the history of technology, the masses do not care about "technical superiority". When it comes to messaging apps specifically, even most software engineers I know don't care. If people don't care then there is no substrate on which to build a network.